Understanding Bull & Bear Markets

[...] ? Categorizing. At some point in every channel, large amounts of heterogeneous supplies have to be converted into smaller homogeneous categories. Returning to pharmaceutical channels, the number of drugs available through retail outlets is huge. More than 10,000 legal drugs exist. In performing the categorization task, intermediaries first arrange this vast product portfolio into manageable therapeutic categories. The items within these categories are then categorized further to satisfy the specific needs of individual consumers. [...]